Ethical Beauty, Made Easy

When we shop for beauty, we all know to look for products that are clean, sustainable and cruelty-free.     But as conscious and well-meaning as we try to be, do we ever ask about WHO MADE OUR BEAUTY PRODUCTS? And more importantly, were they were treated fairly?

Why Fair Trade?

Fair Trade practices put people and the planet first. They help create solutions to issues including the overuse of natural resources, women’s empowerment, refugee livelihoods, human rights, inequality and sustainable farming. Fair Trade Enterprises support organic agriculture, adopt circular economy production processes, generate new models of social enterprise and create new ways to champion the dignity of workers, farmers, artisans and communities around the world.

Beautyologie is a proud member of Fair Trade L A.

The 10 Principles of Fair Trade

NO 1
Create Opportunities for Economically Disadvantaged Producers


This means supporting marginalized, small producers, whether these are independent family businesses, associations or co-operatives. Fair trade seeks to move vulnerable producers out from poverty and into a secure income, self-sufficiency and ownership.

NO 2
Transparency and Accountability

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The communication between all parties involved in the supply chain – from the management to the commercial relations – must be transparent, accountable and open.

NO 3
Fair Trading Practices 3

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An overall unity between organizations and producers is essential, which is consecrated with trust and mutual respect. Maximizing profits at a producer’s expense is not tolerated. Cultural identity and traditional skills are always championed.

NO 4
Payment of a Fair Price


A fair price is one that has been mutually agreed by all through dialogue and participation which provides fair pay to the producers and can also be sustained by the market, taking into account equal pay for men and women and a Local Living Wage.

NO 5
Assuring No Child Labor or Forced Labor

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The organization must adhere to the United Nations’ Convention on the Rights of the Child, and local law on the employment of children. Any involvement of children in the production of products is disclosed and monitored and does not adversely affect the child’s well-being, security, education and need for play.

NO 6
Commitment to Non-Discrimination, Gender Equality, Freedom of Association

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No discrimination in hiring, compensation, access to training, promotion, termination or retirement based on race, caste, national origin, religion, disability, gender, sexual orientation, union membership, political affiliation, HIV/Aids status or age. The organisation has a clear policy and plan to promote gender equality and respects the right of all employees to form and join trade unions of their choice and to bargain collectively.

NO 7
Ensuring Good Working Conditions


Providing safe and healthy working conditions for all, working hours and conditions comply with national, local and International Labor Organization’s conventions. Fair Trade organizations are aware of the health and safety conditions of their producer groups.

NO 8
Providing Capacity Building

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Fair trade organizations uplift and foster development among their producers through specific activities to help them improve their management skills, production capabilities and access to markets.

NO 9
Promoting Fair Trade

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Partaking in fair trade practices is not enough. Organizations also raise awareness of the aim of Fair Trade and of the need for greater justice in world trade through Fair Trade. It advocates for the objectives and activities of Fair Trade according to the scope of the organization.

NO 10
Respect for the Environment

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Focus on the use of raw materials from sustainable managed sources and buying locally where possible are top priorities. So are reducing energy consumption and using renewable energy when possible, engaging in organic or low pesticide production methods and working with recycled or easily biodegradable materials for packing and goods despatched by sea wherever possible.

The Beautyologist and Founder

In her mid-twenties, after working for several media outlets including People magazine and Channel One News, Robin Tolkan-Doyle landed a coveted position as a beauty editor for an inspirational teen magazine where she tested and wrote about every beauty product ever created. Years of freelance writing and editing for several publications and websites followed along with the creation of her own beauty accessory brand—Wrap Star—which graced the pages of national magazines and the shelves of well-known shops on Fifth Avenue and Robertson Blvd.

Ultimately, the public relations and marketing world of beauty and fashion accessories is where Robin spent 15 years, running the boutique agency Charmed PR. Among many career highlights, Robin takes great pride in creating a cult-following for the foot care product Baby Foot, generating enough brand awareness and media attention for clean beauty brands The Better Skin Co. and C’est Moi Beauty to land large national sales accounts, and assisting the award-winning documentary Toxic Beauty to make waves in the media, so much so that Johnson & Johnson removed their talc-formulated products from U.S. shelves in May 2020.

Beauty has always been at the forefront of Robin’s professional life, but more recently, her passion shifted from promoting products for press attention to the intention and origin stories behind them. Right before the pandemic, Robin took a trip to India which completely transformed her outlook on the consumer industry. Witnessing firsthand how western consumer behavior affects a developing country, she decided she didn’t want to perpetuate this cycle any longer. With 25 years of experience in beauty and the media, she is now using her knowledge as a force for good in an industry she loves.

With Beautyologie, Robin created a beauty marketplace for consumers who want their money to go to businesses that treat people fairly and ethically. She is proud to present and uplift brands with products that truly make a difference, not just on the surface of your skin, but in the world we live in.

From offering radiance-inducing face oils handcrafted by Peruvian artisans to microbiome-restoring elixirs formulated with the help of female cooperatives in Ghana, Beautyologie puts humanity at the forefront of the beauty industry.